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Vision & Use Cases — CAUSE systems
A vision made practical

From vision
to real impact.

A world where orientation is natural. An ecosystem that helps people make sense of information, build judgment, and turn shared understanding into meaningful action.

CAUSE
01   Orientation
02   Empowerment
03   Community
Trust infrastructure for a connected world
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Switzerland · Built around people
01 / The overarching horizon

Make orientation
second nature.

We are building toward a world where people can navigate information confidently—not because someone tells them what to think, but because they have the context, skills, and tools to think for themselves.

01

Vision

A world where orientation is natural.

02

Mission

We build infrastructure for trust in a connected world.

03

Our role: the gap enabler

We connect information with understanding, understanding with capability, and capability with collective action—bridging gaps between what people encounter and what they can confidently do with it.

Our North Star

An independent layer of orientation—giving people the tools to stay in command of their own judgment.

We want to make information easier to examine, compare, contextualise, and discuss. The goal is not to replace human judgment with an answer machine. It is to create a safer, more transparent space in which people can form their own views and participate in society with greater confidence.

02 / One ecosystem, three entry points

Different starting points.
One shared purpose.

Each initiative creates value on its own. Together, they connect everyday information needs, lifelong learning, and collaborative innovation in a reinforcing loop.

01 / ORIENTATION

News

Navigate the news landscape with more context and perspective. COMPASS helps people orient themselves; LENSES provide investigative tools to examine information more closely.

Understand what is happening
02 / EMPOWERMENT

Fake News Box

Turn awareness into everyday capability. A blended learning experience gives students, teachers, parents, and older generations practical ways to question, check, and discuss information.

Learn what to do with it
03 / COMMUNITY

Kiss The Future

Bring different disciplines together to turn complex challenges into practical ideas. BEFORE, 48hKISS, and AFTER connect preparation, concentrated collaboration, and follow-through.

Build what could be better
↻ A learning ecosystem

How the loop creates value

News can make real-world information challenges visible. The Fake News Box helps people practise the skills needed to navigate them. Kiss The Future brings learners, specialists, institutions, and businesses together to explore solutions. The insights, prototypes, and questions that emerge can inform future learning experiences and product priorities—creating a feedback loop rather than three disconnected initiatives.

03 / The user journey

From information
to agency.

Trust is not a single click or a badge. It grows through a journey: encounter, orientation, practice, collaboration, and continuous improvement.

01
Encounter

Something happens

A person sees a headline, video, claim, or issue that matters to their life or community.

02
Orient

See the bigger picture

News and COMPASS help them explore context, compare perspectives, and recognise what remains uncertain.

03
Practise

Build a durable skill

The Fake News Box creates a space to practise checking, reflecting, discussing, and acting—offline and online.

04
Co-create

Turn insight into action

Kiss The Future connects complementary expertise to test ideas and develop responses to real-world challenges.

05
Improve

Feed learning back

Experience and feedback can inform new tools, better learning formats, stronger partnerships, and future challenges.

The journey is not a funnel. It is a loop—people can enter anywhere, learn at their own pace, and return with better questions.
04 / Use cases & real-world value

Designed around
real lives.

One mission, different needs. Explore how the ecosystem can help individuals, communities, schools, organisations, and the people who connect them.

For the individual

Think for yourself.
With more context.

When information is endless and attention is scarce, people need more than another feed. They need the means to examine claims, understand context, notice different perspectives, and decide what deserves their trust.

  • More context, less information overload
  • Tools that support independent judgment
  • Practical skills for everyday digital life
  • A space to explore without being told what to think
Relevant entry points
NewsFake News Box
ALSO FOR / 01

Parents & lifelong learners

Make media literacy a shared practice at home and across generations—not a one-off lesson.

ALSO FOR / 02

Journalists & civil society

Strengthen constructive dialogue, transparent context, and public understanding of complex issues.

ALSO FOR / 03

Researchers & innovators

Connect evidence, lived experience, and multidisciplinary thinking to challenges worth solving.

05 / The gap we bridge

From knowing
to doing.

Across the information landscape, a recurring gap separates access from understanding, awareness from ability, and promising ideas from real-world adoption. CAUSE is designed to work across those transitions.

Our role is not to centralise truth or remove disagreement. It is to make the process of forming judgments more transparent—and to help people and organisations turn better understanding into responsible choices.

Context → ClarityHelp people see what a claim says, what surrounds it, and what is still unknown.
Awareness → CapabilityTranslate concern about misinformation into skills people can practise and reuse.
Expertise → CollaborationBring different perspectives into the same room to work on shared challenges.
Ideas → ImpactConnect prototypes and learning to partners, pilots, and meaningful follow-through.
06 / From ambition to delivery

A roadmap that
learns as it grows.

Build the trust foundations first. Prove value with focused pilots. Connect the initiatives once each has a clear job to do—then scale what demonstrably helps.

A proposed sequence for planning discussion. Timing is relative to an agreed project kickoff, not a statement of approved delivery dates.
0Weeks 0–6

Align

Agree the outcomes, audiences, decision rights, privacy and ethics principles, and the smallest useful pilots.

ScopeResearchMetrics
1Weeks 6–12

Build the core

Shape the News orientation flow, prepare the learning kit, and define the hackathon challenge and partner model.

PrototypeContentPartners
2Months 3–5

Run pilots

Test with selected readers, classrooms, educators, and prospective hackathon participants. Learn quickly.

ObserveIterateSafeguards
3Months 6–9

Launch & connect

Release coherent first experiences, deliver the BEFORE / 48hKISS / AFTER cycle, and close the feedback loop.

ReleaseActivateMeasure
4Months 9–18

Scale responsibly

Expand through validated partners, accessibility improvements, repeatable school deployment, and sustained follow-through.

EvidenceRepeatScale

Delivery Kanban

Move priorities as the work develops. Drag a card between columns, or use its move button.

Backlog

0

Ready

0

In progress

0

Done / validated

0

Planning tool only: the default cards are starting hypotheses, not confirmed commitments. Board changes are saved locally in this browser when storage is available; export a CSV to share a snapshot with your team.

Recommended governance: give every card one accountable owner, a clear completion condition, and an evidence signal. Review progress fortnightly; do not advance a phase just because time has passed—advance when the agreed learning or delivery criteria have been met.
The future is a collective responsibility

Trust is built.
Together.

Build the tools that help people orient themselves. Create the learning experiences that strengthen judgment. Bring the people who can turn insight into action into the same conversation.

Shape the next phase ↗